In the race to provide the most meaningful gifts, marketers are moving away from material items to offer experiences that promote quality time with mothers.
A day after the ticket sales, majority of online discussions revolved around the absurdity of the ticket prices re-sellers were demanding.
The government will be investing SG$1 billion to help firms build "deep enterprise capabilities".
About 70% of the consumers prefer to discover a brand through content, rather than conventional advertising. But of course, that also boils down to the quality of the content.