by Steve Jones | Nov 6, 2019 | Customer Experience, cx, facial recognition, News, Singapore Hotels Association, Singapore Tourism Board, STB
The use of facial recognition technology is being introduced at hotels in Singapore in a move to improve the customer experience during check-in. The E-Visitor Authentication (EVA) System will see participating hotels use facial recognition software to identify...
by Vanessa Mitchell | Nov 1, 2019 | Customer Experience, customer experience management, customer focus, cx, CX Lavender, CX planning, IPSOS, MaritzCX, Rockstar CX, spark foundry, ThoughtWorks, user experience (UX), wunderman thompson
Sure, marketers have heard of customer experience (CX) and how important it is to differentiate a brand. But few know how to effectively implement it, or even where to start.
by Simon Yuen | Sep 23, 2019 | Customer Experience, cx, event, Online Marketing
In this year's Customer Experience conference, speakers examine challenges and share insights through a series of keynote presentations and case studies.
by Rosalyn Page | Sep 16, 2019 | BankWest, cx, In-app, multi-channel
Bankwest's latest campaign highlights its diminishing role in customer's lives and how the bank is working to simplify banking and interactions for its customers. As part of this, it has adopted in-app messaging in its ongoing push to focus on the customer and provide...
by Vanessa Mitchell | Aug 30, 2019 | 2019 BrandZ Top 40, brand value, Customer Experience, cx, innovation, Kantar, Trust, WPP
?Brand experience and innovation are key drivers of brand value, according to a new report.
by Steve Jones | Aug 29, 2019 | Customer Experience, cx, News
Brands are still struggling to provide a quality customer experience in Singapore and are failing on all three key metrics of emotion, ease and effectiveness, new research has found. Unveiling the Singapore 2019 Customer Experience Index, research firm Forrester said...
