by Vanessa Mitchell | Sep 16, 2019 | artificial intelligence, Augmented Reality, Customer Experience, ThoughtWorks, virtual reality, WPP AUNZ
Emerging technologies, such as artificial intelligence (AI), augmented reality (AR), virtual reality (VR) and speech recognition, are changing experiences. For better or worse, these technologies have arrived, and customer expectations are rising because of them.
by Vanessa Mitchell | Sep 11, 2019 | Confirmit, Customer Experience, customer experience management, customer technologies, marketing careers, NAB
Confirmit has appointed Andrew Farries, former customer strategy leader at National Australia Bank, as director of customer experience (CX) consulting in Australia.
by Vanessa Mitchell | Sep 11, 2019 | Confirmit, Customer Experience, customer experience management, customer technologies, marketing careers, NAB
Confirmit has appointed Andrew Farries, former customer strategy leader at National Australia Bank, as director of customer experience (CX) consulting in Australia.
by Rosalyn Page | Sep 2, 2019 | Customer Experience, customer experience management, personalisation, salesforce, sitecore
?Personalisation done right can have a dramatic effect on how customers experience a brand and a positive effect on marketing efforts, which flow through to the bottom line. At last week’s Sitecore Experience 2019 event in Sydney, three very different examples were...
by Vanessa Mitchell | Aug 30, 2019 | 2019 BrandZ Top 40, brand value, Customer Experience, cx, innovation, Kantar, Trust, WPP
?Brand experience and innovation are key drivers of brand value, according to a new report.
by Steve Jones | Aug 29, 2019 | Customer Experience, cx, News
Brands are still struggling to provide a quality customer experience in Singapore and are failing on all three key metrics of emotion, ease and effectiveness, new research has found. Unveiling the Singapore 2019 Customer Experience Index, research firm Forrester said...
