by Vanessa Mitchell | Oct 10, 2019 | community engagement, crm, member forum, National Autistic Society, verint
The National Autistic Society? UK (NAS) has invested in new technology to provide its members a safe, online discussion forum for sharing stories about their experiences with autism.
by Rosalyn Page | Jul 4, 2019 | crm, customer data analytics, customer engagement, customer insights, digital experience, digital marketing, marketing strategy, retailing, Segment
Lacking enterprise-size scale to have granular customer information, and not wanting to be beholden to Google for its own first-party data, home-grown furniture start-up Koala looked to another start-up, Segment, to answer its customer data questions.
by Vanessa Mitchell | Jun 19, 2019 | AI, Connections 2019, crm, Customer 360, customer data platforms, customer engagement management, Einstein, salesforce
Salesforce has announced a new customer data platform (CDP) integrated with Customer 360 to build a single view of customer across marketing, commerce, sales, and service.
by Vanessa Mitchell | Jun 19, 2019 | AI, Connections 2019, crm, Customer 360, customer data platforms, customer engagement management, Einstein, salesforce
Salesforce has announced a new customer data platform (CDP) integrated with Customer 360 to build a single view of customer across marketing, commerce, sales, and service.
by Nadia Cameron | May 30, 2019 | chief digital officer, crm, customer data platforms, customer engagement, digital marketing, digital strategy, ecommerce, Jurlique, Marketsoft, salesforce
Buying beauty and skincare products is a highly personalised experience, often stretching across offline and online engagement. And thanks to a significant overhaul of its digital platforms, customer data approach and CRM strategy, it’s a personalised experience...
by Brad Howarth | Apr 24, 2019 | crm, digital marketing, marketing technology, Miller Heiman, sales strategy, salesforce
When your product is sales training, the last thing you want to admit to is problems with managing your own pipeline.
