by Nadia Cameron | Jun 25, 2020 | CMO role, CMO50, marketing leadership, marketing strategy
CMO is delighted to confirm nominations for the sixth annual CMO50 list are now open!
by CMO staff | Jun 22, 2020 | adobe, CMO role, CMO50, marketing leadership
Leadership and anticipating customer needs have been key in this unprecedented time, says Adobe’s regional marketing chief, Duncan Egan. And they’re going to be critical as we progress to a new world state reflective of transformed consumer behaviours and...
by Nadia Cameron | Apr 20, 2020 | CMO conversations, CMO role, CMO50, COVID-19, Heart Foundation, marketing leadership, marketing strategy
In this episode, Heart Foundation CMO, Chris Taylor, talks through pivoting marketing strategy, the latest campaign and what it takes to keep teams connected during this unprecedented time. ?The current global COVID-19 pandemic is resulting in unprecedented disruption...
by Nadia Cameron | Mar 2, 2020 | CMO role, CMO50, Kathmandu, marketing careers, marketing leadership
Kathmandu has appointed its first chief customer officer following the departure of long-serving marketing and online chief, Paul Stern.
by Vanessa Mitchell | Mar 2, 2020 | brand purpose, CMO roles, CMO50, inclusive marketing, leadership, marketing careers, Salesforce Connections 2019, Seafolly
?After three years at the marketing helm of one of Australia’s most iconic swimwear brands, Adriane McDermott has wrapped up her role as CMO of ?Seafolly?.
by Nadia Cameron | Feb 24, 2020 | CMO role, CMO50, marketing careers, marketing leadership, The A2 Milk Company
The A2 Milk Company CMO, Susan Massasso, has announced her intention to stay on with the group in a new and expanded role following a restructure of the executive team confirmed today.
