Marketing leadership tenure is still shortening, and Australian CMOs are continuing to feel boardroom and executive pressure as many struggle to quantitatively prove their impact, according to our latest State of the CMO research findings.
Domain has confirmed a new chief consumer officer to lead its marketing, audience and content teams.
Vladka Kazda had no idea what she was in for when she volunteered to tackle customer retention at online marketplace, Carsales.
?Gateway Bank has appointed a new chief customer officer (CCO), Ritu Sinha, as the current CCO, Lexi Airey, moves into the CEO role at the end of March.
The report has been tabled and the 76 recommendations are in. And there are a few clear lessons on what many have recognised are keys to ensuring your organisation is customer-led, from the very top to the very bottom and everywhere inbetween.
Well-respected marketer and former Suncorp customer experience chief, Mark Reinke, has joined the leadership team at News Corp as part of an executive reshuffle.