If influencer marketing was the buzz of the last decade, then the creator economy is its successor, supercharged by growing ability for consumers to use social and digital platforms to directly connect with their own communities and audiences. But with such tools to...
All the latest martech and adtech news from CM Group, Cheetah Digital, Twilio, Alida, Influ2, Vonage, Alteryx, Braze and Smart Eye.
Gartner has released its 2021 annual Magic Quadrant for enterprise marketing cloud offerings, highlighting Salesforce, Adobe, Oracle, SAS, Acoustic and SAP as leaders in this marketing technology field.
All the latest martech and adtech news this week from ONE, Oracle, Cheetah, Blis, Sprinklr, ZoomInfo, SAP and Demandbase
All the latest martech and adtech news this week from Cheetah Digital, Lotame, Pega, CyberArk, Wrike, Precisely, Adobe and Salesforce
What does 2020 hold for digital marketers, and marketing generally? We ask a raft of industry experts from the marketing technology and industry community to give us their thoughts on 2020 and beyond, and what marketers will need to know moving forward.