by Rosalyn Page | Nov 22, 2021 | Cheetah Digital, Content Marketing, creator economy, influencer marketing, Linktree, SimpleMarketing.AI, Social Media Marketing
If influencer marketing was the buzz of the last decade, then the creator economy is its successor, supercharged by growing ability for consumers to use social and digital platforms to directly connect with their own communities and audiences. But with such tools to...
by Nadia Cameron | Oct 28, 2021 | adtech, Alida, Alteryx, braze, Cheetah Digital, digital marketing, marketing automation, marketing technology, martech, Mergers and acquisitions, Twilio, Vision Critical, Vonage Holdings
All the latest martech and adtech news from CM Group, Cheetah Digital, Twilio, Alida, Influ2, Vonage, Alteryx, Braze and Smart Eye.
by Nadia Cameron | May 25, 2021 | Acoustic, acquia, adobe, Cheetah Digital, digital marketing, Emarsys, Gartner, Marketing Cloud, marketing technology, martech, Oracle, Pegasystems, salesforce, SAP, sas
Gartner has released its 2021 annual Magic Quadrant for enterprise marketing cloud offerings, highlighting Salesforce, Adobe, Oracle, SAS, Acoustic and SAP as leaders in this marketing technology field.
by Rosalyn Page | Nov 12, 2020 | account-based marketing, adtech, Blismedia, Cheetah Digital, Demandbase, digital marketing, Emarsys, EverString, marketing technology, martech, Oracle, SAP, Sprinklr
All the latest martech and adtech news this week from ONE, Oracle, Cheetah, Blis, Sprinklr, ZoomInfo, SAP and Demandbase
by Rosalyn Page | May 21, 2020 | adobe, adtech, Cheetah Digital, CyberArk, digital marketing, Lotame, marketing technology, martech, Pega, salesforce, Syncsort
All the latest martech and adtech news this week from Cheetah Digital, Lotame, Pega, CyberArk, Wrike, Precisely, Adobe and Salesforce
by Vanessa Mitchell | Dec 18, 2019 | Blastmedia, Cheetah Digital, Datorama, digital marketing, forrester, GumGum, IAB, Isentia, marketing strategy, marketing technology, martech, MediaMath, Pegasystems, Pluralsight, RelationEdge, salesforce, Tealium, The Lumery
What does 2020 hold for digital marketers, and marketing generally? We ask a raft of industry experts from the marketing technology and industry community to give us their thoughts on 2020 and beyond, and what marketers will need to know moving forward.
