by Jacob Baadsgaard | May 8, 2019 | Channel: Retail, Retail Column
These three simple questions will help you figure out what your brand is and how it fits into the lives of your current and potential customers. The post Here’s how to identify and define your brand to engage customers appeared first on Marketing Land. Please visit...
by Jennifer Videtta | May 8, 2019 | A-Post to MarTech Today, Channel: Martech: Analytics & Data, Channel: Martech: Marketing, Channel: Retail
ChatConnect is designed for hospitality and tourism destinations. The post The latest WiFi-marketing tactic? Chatbot-enabled surveys on WiFi sign-on pages appeared first on Marketing Land. Please visit Marketing Land for the full...
by Ryan Phelan | May 1, 2019 | Channel: Retail, Marketing Strategies Column
Invest in your customer base in the same way you want them to invest in your company. These three steps can get you started. The post How connected are you to your brand’s customer service? appeared first on Marketing Land. Please visit Marketing Land for the full...
by Ginny Marvin | Apr 27, 2019 | Amazon, Amazon: Amazon Advertising, Channel: Retail, E-Commerce
Amazon's advertising business grew around 36% in Q1 2019. The post Amazon advertising growth slowed again in Q1: Does it matter? appeared first on Marketing Land. Please visit Marketing Land for the full...
by Greg Sterling | Apr 9, 2019 | A-From SEL, Amazon, Channel: Retail, E-Commerce
Three-quarters of respondents indicated they "fully" or "somewhat" trusted Amazon reviews. The post Consumers largely unaware of fake reviews problem on Amazon appeared first on Marketing Land. Please visit Marketing Land for the full...
by Greg Sterling | Apr 3, 2019 | Channel: Retail, E-Commerce, Google: Google Home, Google: Mobile, Google: Voice Search
The capability will work on any device with the Google Assistant and is targeted to regular Walmart shoppers. The post Walmart doubles down on voice grocery shopping with Google Home appeared first on Marketing Land. Please visit Marketing Land for the full...