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Digital ad spending to top traditional for first time

Amazon continues to eat away at the duopoly of Facebook and Google with an increase in share of 8.8 percent The post Digital ad spending to top traditional for first time appeared first on Marketing Land. Please visit Marketing Land for the full...

Oracle discovers another major fraud operation affecting Android users and mobile advertisers

The DrainerBot code appears to have been distributed via an infected SDK integrated into hundreds of popular Android apps and games. The post Oracle discovers another major fraud operation affecting Android users and mobile advertisers appeared first on Marketing...