by Nadia Cameron | Jan 18, 2021 | accenture, business leadership, business trends, CES, culture change, leadership
The rapid advancement of artificial intelligence (AI) and technology, globalisation and cultural conscience is creating a perfect storm of economic and societal change businesses and consumers must navigate. And if several CEOs and industry leaders speaking at last...
by Nadia Cameron | Jan 15, 2021 | Advertising, CES, data-driven marketing, digital advertising, Digital Media, first-party data, media companies, third party data
Marketers needs to rid themselves of the idea that third-party data is bad and first-party data is good and instead focus on improving their access to ‘good’ data - full stop. And that means transparency and consent.
by Nadia Cameron | Jan 15, 2021 | Advertising, CES, data-driven marketing, digital advertising, Digital Media, first-party data, media companies, third party data
Marketers needs to rid themselves of the idea that third-party data is bad and first-party data is good and instead focus on improving their access to ‘good’ data - full stop. And that means transparency and consent.
by Rick Boost | Jan 7, 2020 | CES, event, Food, Impossible, Impossible Foods, Impossible Pork, meat, Omnipork, Online Marketing, pork, vegetarian
Impossible gave a first taste to audiences of its Impossible Pork and Impossible Sausage, the brand’s first all-new products since 2016.
by Dean Carroll | Jan 14, 2019 | Apple, CES, Dr Mumbo, Facebook
So surveillance, tracking and data breaches have been taking one tech company/media player after another down a peg or two of late. Indeed, 2018 was an annus horribilis for the likes of Facebook and Huawei – for example. But one company is attempting to paint itself...