by Rosalyn Page | Jan 14, 2021 | CES 2021, consumer engagement, consumer sentiment, COVID-19, digital strategy
This past year upended how people work, are entertained, consume and transact. Yet most of these trends aren’t being disrupted, they are accelerating in a direction already anticipated pre-COVID-19.
by Rosalyn Page | Jan 13, 2021 | CES 2021, consumer engagement, cookies, COVID-19, marketing predictions, personalisation
As the new year dawns, marketers need an updated playbook to connect with consumers is the new and changing landscape. In this CES panel, three marketing chiefs share their advice and predictions on making sense of the new normal.