?If marketers want to get their CEOs on side, then don’t preach soft metrics, instead present hard data, says CMO of Catch Group, Ryan Gracie.
In another big acquisition this week, Westfarmers has agreed to purchase Catch Group, in an effort to accelerate its digital and ecommerce capabilities.
Australia Post’s most recent annual online shopping report (2019), confirmed what good marketers already know: Online shopping is undergoing significant growth in Australia, customers expect seamless and rapid delivery, and are shopping more on their mobiles. What's...
As consumers, we’re well accustomed to ads from brands ‘following’ us around the Internet, and brands using information we’ve volunteered – or they have gathered – to offer us products and services we may be interested in.
?Ryan Gracie, CMO of Catch Group, says having a brand is the difference between love and sex.