‘We had to tear up our brief’: AB InBev’s in-house agency founder talks progress on the ground in Cannes
As Cannes winds down, some marketers say want ‘less pageantry and more substance’ from the festival
Cannes Briefing: Despite its reputation as a boondoggle, marketers and ad execs return to the festival ‘action-oriented,’ ready to wheel-and-deal
Omnicom wraps its Cannes e-commerce blitz with Kroger Precision Marketing deal
Cannes Podcast: Jellyfish CEO Rob Pierre believes in prioritizing platform partners as much as clients
Omnicom reveals it’s been working with Amazon to share data and train e-commerce personnel at all levels