From BMW and Irvins to Lazada Malaysia, Singapore Tourism Board and IKEA Southeast Asia, here is a list of our readers' favourite marketing and PR stunts.
"It’s not a marketing strategic sh*t. It’s just an equal right for everyone to have a decent job thing."
The promo video by Burger King even carries a similar eerie soundtrack, much like the Stranger Things opening sequel.
Challenger brands in a category have no choice but to take marketing risks in order to stand out against the dominant competition, the global chief marketing officer at Burger King told delegates at the Adweek Asia conference in Tokyo this week. Fernando Machado, a...
Parent company Restaurant Brands International currently holds 26,000 stores across the globe.
"Crass", "distasteful" and "eat your feelings" were some of the terms netizens used to describe the ad.