by Christine Powis | Sep 8, 2021 | Aldi, brand trust, Bunnings, Coles Group, harvey norman, retailers, Roy Morgan Research, Trust, woolworths
Harvey Norman has been the biggest loser in the latest Roy Morgan trust survey, skidding as other retailers benefited from record GDP 9.6 per cent growth for the year and maintained their trusted positions.
by Nadia Cameron | Jun 15, 2020 | audio branding, brand strategy, Bunnings, market research, sonic branding, Veritonic, Victoria Bitter
Bunnings and Victoria Bitter lead the way in Australia’s audio branding effectiveness stakes, a new research project claims.
by Vanessa Mitchell | Jan 22, 2019 | ANZ, Brand Finance Australia, Bunnings, coles, Commonwealth Bank of Australia, NAB, optus, Qantas, research report, strongest brands, Telstra, valuable brands, Westpac, woolworths
?Qantas has become Australia’s strongest brand, surging from third place last year and improving its brand strength index to 86.6. Telstra remains Australia’s most valuable brand, despite its brand value dropping 7.3 per cent, according to the latest brand value...
by Vanessa Mitchell | Aug 28, 2018 | abc, Aldi, brand trust, Bunnings, Facebook, Qantas, Roy Morgan Research, SBS
ALDI is Australia’s most trusted brand - for the second survey in a row, according to the latest Roy Morgan Net Trust Score Survey, while Facebook is the most distrusted media brand.
