by Grace Ong | Jan 22, 2020 | Branding, Changi Airport Group, digital, Jeff Lee, Kiehl's, Online Marketing, Petrina Kho, Teo Chew Hoon, The Shilla Duty Free Singapore
The pop-up provides an engaging retail experience which allows visitors to explore Kiehl’s products through various digital touchpoints.
by Cora Llamas | Jan 21, 2020 | Advertising, Agencies, Alfredo S. Panlilio, Branding, digital, event, Gilbert Santa Maria, Manuel V. Pangilinan, Online Marketing, Philippine Air Lines, Prem Bhatia, Smart Communications
Flag carrier Philippine Airlines (PAL) and wireless subsidiary Smart Communications, Inc. (Smart) have forged a partnership that provides exclusive, co-branded tourist SIMs to travelers arriving at the country’s major airports. PHAR Partnerships was appointed in 2017...
by Grace Ong | Jan 21, 2020 | Advertising, Branding, Chinese New Year, digital, kevin le, Reality Not Virtual, Sutapa Bhattacharya, TNB
As part of its integrated campaign, TNB has also launched a 360 video contest which ties into TNB’s Energy Efficiency initiative.
by Grace Ong | Jan 21, 2020 | 2020, brand democracy, Branding, Business, consumer, digital, Edelman, Government, NGOs, Online Marketing, Trust Barometer
The study finds that all four institutions (government, business, media, NGOs) are seen as unfair, with majority thinking that they serve the interests of only the few.
by Simon Yuen | Jan 17, 2020 | Alibaba, Branding, China, digital, event, Hong Kong, Japan, Olympic Games, Olympics, Online Marketing, SPORT, sports, Tokyo
Launching in March 2020 and running up until March 2021, the "Alibaba Cloud Gallery" collaboration will display digital art pieces in different Japanese art styles and present works on a variety of subjects including culture, history, and athletic achievement.
by Staff Writer | Jan 17, 2020 | Branding, David Suliteanu, kat von d, Kat Von D Beauty, KENDO, KVD Vegan Beauty, Online Marketing, retail
The brand will now be called KVD Vegan Beauty.
