In a bid to reach out to as many customers as possible, Income bought a full-page ad on Sunday Times (2 February) and will push out ad banners on Carousell.
The appointment comes as Jollibee Food Corporation looks to grow its presence across Southeast Asia.
The Singapore market contributed SG$341 million, while Malaysia generated SG$495 million and Thailand SG$374 million to the overall sales.
Kuntze joined BBH Singapore last year as creative director and was promoted to executive creative director shortly after.
Current worldwide CCO Pelle Sjoenell is departing the agency to join Activision Blizzard as global video game developer, publisher and distributor.
According to Chew, the team was mindful about depicting a sense of filial piety in its film.