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Oracle CX leader: Customer experience is now a key c-level driven strategy

Oracle CX’s CMO, Des Cahill, is heartened to see customer experience (CX) becoming a boardroom priority for business differentiation, he told CMO at Oracle’s Modern Cloud event this week.

Influencers, B2B marketing, thought leadership & integrated work – Mumbrella360 Asia masterclasses

Strategies on how to win at B2B marketing, thought leadership, dashboard analytics, celebrity influencers, integrated brand campaigns and earned media will be among the masterclass sessions at the Mumbrella360 Asia conference in Singapore this November.  The three-day...