by Nadia Cameron | Mar 17, 2022 | Acxiom, adobe, Brandwatch, customer service management, digital advertising, digital marketing, HubSpot, marketing technology, martech, Movable Ink, Progress Software, sitecore
All the latest martech and adtech news from Brandwatch, Adobe, Acxiom, Sitecore, WeCommerce, Progress Software, Movable Ink, HubSpot and ReverseAds.
by Ravi Balakrishnan | Sep 27, 2019 | Acxiom, Features, Interpublic Group, Michael Roth, Philippe Krakowsky
IPG recently promoted Philippe Krakowsky to chief operating officer. What factors do you consider when you have multiple candidates for such a role? “From day one, when they asked me to step in and be CEO at IPG, I had started working on succession planning. Because...
by Vanessa Mitchell | Oct 4, 2018 | Acxiom, adobe, adtech, Demandbase, digital marketing, Liferay, LiveRamp, marketing technology, martech, Roy Morgan, sugarCRM, Thunder
All the latest martech and adtech news this week from Acxiom, LiveRamp, Liferay, Adobe, Thunder, Demandbase, Roy Morgan, Voogy, SugarCRM and Ytel.
by Nadia Cameron | Jul 3, 2018 | Acxiom, digital marketing, IPG Mediabrands, marketing technology, Mergers and acquisitions
Advertising agency behemoth, Interpublic Group (IPG) has confirmed it’s acquiring database marketing and management solutions business, Acxiom, in a deal worth US$2.3 billion.
