by Nadia Cameron | Jan 13, 2022 | ActiveCampaign, adtech, AskNicely, Blueconic, digital advertising, digital marketing, Gainsight, Lotame, marketing automation, marketing technology, martech, Nosto, Tapjoy, Vision6
All the latest martech and adtech news from Vision6, ironSource, Tapjoy, BlueConic, Nosto, Lotame, Gainsight, AskNicely and ActiveCampaign.
by Nadia Cameron | Dec 22, 2021 | ActiveCampaign, communications, contact centre, customer engagement, customer experience management, customer support, Forrester Research, genesys, impact, Kantar, privacy
As we usher in 2022, CMO asked the industry to share their top predictions around customer experience capability and culture, from the tech innovations driving its advancement, through to communication trends, measurement and the very human elements required in every...
by Nadia Cameron | Dec 9, 2021 | ActiveCampaign, adtech, digital advertising, digital marketing, genesys, Integral Ad Science, marketing technology, Marketplacer, martech, Mobile Marketing, Qlik, Sprinklr, UiPath, Yellowfin
All the latest martech and adtech news from Genesys, Marketplacer, Integral Ad Science, Sprinklr, Yellowfin, Singular, Qlik, UiPath and ActiveCampaign.
by Christine Powis | Oct 14, 2021 | ActiveCampaign, digital marketing, Email Marketing, marketing automation
When Covid first hit, essential business services and products company, Bunzl, knew its need to elevate email marketing with up-to-date personalised messaging had suddenly become urgent.
by Nadia Cameron | Oct 7, 2021 | account-based marketing, ActiveCampaign, adtech, Blueshift, customer technology, digital marketing, marketing technology, martech, mParticle, Qlik, Qualtrics, sitecore, Terminus, Zeta Global
All the latest martech and adtech news this week from Zeta, Terminus, mParticle, ActiveCampaign, Qualtrics, Qlik, Sitecore and BlueShift.
by Nadia Cameron | Sep 9, 2021 | acquia, ActiveCampaign, adtech, Content Marketing, Convo Ink, digital advertising, digital experience platforms, digital marketing, HootSuite, MailChimp, marketing technology, martech, messagemedia, Microsoft, Pipeliner CRM, sitecore, Tableau
All the latest martech and adtech news from Sitecore, Mailchimp, Convo Ink, Tableau, Hootsuite, Acquia, MessageMedia and Pipeliner CRM.
