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HG Wells’ 1910 novel The Sleeper Awakes tells the story of a man who falls asleep for 203 years and awakens to a strange and unfamiliar world. While the experience for Lynne Capozzi has not been quite so extreme, stepping back into the chief marketing role at...
Three in four marketers say technology is making it harder rather than easier to deliver the personalised experiences customers are seeking, a new report claims.
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