by Nadia Cameron | Jun 20, 2019 | acquia, Adform, adobe, adtech, Bold360, digital marketing, genesys, M-Files, marketing technology, martech, Meltwater, Optimizely, Zendesk
All the latest martech, customer tech and adtech news from Optimizely, Zendesk, Adobe, Bold360, Acquia, Adform, Genesy, M-Files, AnyVision and Meltwater.
by Vanessa Mitchell | May 30, 2019 | acquia, adtech, Datorama, digital marketing, Drawbri, Freshworks, HootSuite, Hoozu, LinkedIn, marketing technology, martech, Qualtrics, salesforce, Tableau, verint, Versa, Zendesk
All the latest martech and adtech news this week from Verint, Freshworks, Hoozu, Salesforce, Datorama, Hootsuite, Zendesk, Qualtrics, Tableau, LinkedIn and Acquia.
by Vanessa Mitchell | May 23, 2019 | acquia, adobe, adtech, Amazon, Bigcommerce, CM Group, Curiious, digital marketing, informatica, InMoment, IntelligenceBank, marketing technology, martech, Nexcess, Pegasystems, Qualtrics, talend
All the latest martech and adtech news this week from CM Group, Adobe, Amazon, Talend, Pegasystems, Informatica, Curiious, Qualtrics, Acquia, BigCommerce, InMoment and IntelligenceBank.
by Brad Howarth | Mar 5, 2019 | acquia, CMO role, data-driven marketing, digital marketing, marketing careers, marketing strategy
HG Wells’ 1910 novel The Sleeper Awakes tells the story of a man who falls asleep for 203 years and awakens to a strange and unfamiliar world. While the experience for Lynne Capozzi has not been quite so extreme, stepping back into the chief marketing role at...
by Nadia Cameron | Nov 14, 2018 | acquia, customer engagement, market research, marketing strategy, marketing technology
Three in four marketers say technology is making it harder rather than easier to deliver the personalised experiences customers are seeking, a new report claims.
by Nadia Cameron | Nov 8, 2018 | acquia, adobe, Bigcommerce, Cooperate, digital marketing, FullStory, marketing technology, Marketo, MediaMath, Moat, Ooyala, Oracle, Templafy, XyloTech, Yext
All the latest martech and adtech news from Oracle, Adobe, Cooperate, Ooyala, Zylotech, FullStory, MediaMath, Acquia, BigCommerce, Templafy and Yext.
