?Mobiles are the fastest growing device for ecommerce payments, privacy concerns are growing, and consumers are sceptical about the benefits of 5G, a new survey has found.
Helping dispel confusion around what the 5G network delivers to consumers is the motivation behind Optus’ first 5G network campaign.
"The 3.5GHz band has been dubbed the ‘golden spectrum band’ because of attributes including superiority of coverage and penetration."
This year's hackathon aims to provide a platform for young talent and start-up entrepreneurs from Hong Kong, the Greater Bay Area and overseas to explore the potential of 5G and smart city applications.
"5G will supercharge marketers’ use of data analytics in IoT and AI to bring a new level of intelligence about the customer."
The ad is set to be the flagship of SmarTone’s branding communication this year. It aims to showcase the company’s network and express that its technological know-how is up to scratch for the imminent 5G era.