by Tim Peterson | May 27, 2022 | Business of TV, Future of TV
Targeted advertising may be the dominant digital approach, but it’s still a burgeoning aspect of the broadening TV ad market. But that’s changing, albeit slowly though not as slowly anymore. Case in point: The Walt Disney Company is bolstering its advertising...
by Tim Peterson | May 26, 2022 | Digiday, Media, mediabriefing, plusbriefing
In this week’s Media Briefing, media editor Kayleigh Barber analyzes the latest quarterly earnings reports from BuzzFeed, IAC’s Dotdash Meredith, News Corp’s Dow Jones, Future plc, Gannett and The New York Times. The state of the media marketBuzzFeed’s news dump,...
by Tim Peterson | May 25, 2022 | Business of TV, fotvbriefing, Future of TV, plusbriefing
This week’s Future of TV Briefing looks at how Amazon, Roku and YouTube stand to play a bigger role in this year’s upfront market after leveling up in the last couple years. Upstream TVStreaming viewership hits highwater markStreaming’s belt-tightening era, Netflix’s...
by Tim Peterson | May 25, 2022 | Business of TV, fotvbriefing, Future of TV, plusbriefing
This week’s Future of TV Briefing looks at how Amazon, Roku and YouTube stand to play a bigger role in this year’s upfront market after leveling up in the last couple years. Upstream TVStreaming viewership hits highwater markStreaming’s belt-tightening era, Netflix’s...
by Tim Peterson | May 24, 2022 | Media, podcasts, Publishing in the Platform Era
Subscribe: Apple Podcasts • Stitcher • Spotify In the roughly two years since Jason Webby joined Future plc as chief revenue officer for North America, the U.K. publisher has acquired eight companies — including Marie Claire U.S., a portfolio of Dennis Publishing...