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TV Ad Spend Weekly: sleepy days in the ad world

Brands continue to invest heavily in above-the-line content, and television is still seen as the place brands want to be. Each week, in partnership with Kantar Media, The Drum looks at which brands have been investing the most in newly-launched creative on US national...

The impact of digital transformation on the martech industry

The Drum caught up with Marc Keating of Stein IAS to discuss his understanding of the emerging sector. The Drum together with Stein IAS has been honouring the individuals who are pushing forward their business by using martech platforms, giving them a chance to speak...

TV Ad Spend Weekly: Amazon leads as post-Black Friday snooze hits

Brands continue to invest heavily in above-the-line content, and television is still seen as the place brands want to be. Each week, in partnership with Kantar Media, The Drum looks at which brands have been investing the most in newly-launched creative on US national...