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Campaigning for unity: How to make all Americans feel at home

With immigration a hot topic and COVID-19 stirring up fear, the U.S. is growing ever more divided. To help heal this, the Ad Council launched “Belonging Begins With Us,” a new campaign to make all communities more welcoming places for everyone. Here, the campaign...

Gaming is the future of social good integrations

When the Ad Council wanted to reach teens and tweens with key mental health and racial justice messages during the COVID-19 pandemic, it tried a new way to engage them: video games. The Ad Council’s Lisa Sherman talked with three gaming executives and singer Ruth B....