by Staff Writer | Jan 24, 2020 | #BoycottMulan, adidas, Advertising, Branding, Chinese New Year, CNY, Liu Yi Fei, Mulan
Along with Liu, the CNY campaign ad features a medley of other athletes and celebrities performing together in a traditional Tang-Dynasty-inspired Chinese banquet.
by Staff Writer | Jan 23, 2020 | Agencies, Chinese New Year, festive, Naga DDB Tribal, Panasonic
While the same question repeated over and over again in the video, the subtitles reveal a different meaning.
by Staff Writer | Jan 23, 2020 | Agencies, AirAsia, Axiata, CIMB, Grab, Hong Leong Bank, Maybank, razer
According to Reuters, some of the companies have kickstarted talks with consultancies regarding their entry into Malaysia's digital banking scene.
by Staff Writer | Jan 22, 2020 | Agencies, Celcom, Idham Nawawi, M&C Saatchi
Celcom has always believed in using innovations in technology to foster togetherness and connectivity, and decided to bring this to life through the context of the Chinese New Year festive celebrations.
by Staff Writer | Jan 22, 2020 | Advertising, Chinese New Year, digital, mah sing, Music video, Online Marketing, rat, Red packets
The music video features Malaysian veteran singer, Crystal Liew with special appearance by Hong Kong’s actor and Mah Sing’s brand ambassador, Eric Tsang.
