by Seb Joseph | Sep 29, 2021 | Media, Publishing in the Platform Era
Natalia Gamero del Castillo has had to overcome her fair share of challenges over two decades at Condé Nast. The latest one, however — maintaining the local integrity of the company’s brands while they innovate their online presence — could be her hardest yet. I’ve...
by Seb Joseph | Sep 24, 2021 | Life Beyond the Cookie, Media
If and when third-party cookies go the way of the dinosaur, News U.K. will have left nothing to chance. Like so many of its peers, the publisher believes the value of its data — and subsequently its commercial ambitions — are inextricably linked to the fate of those...
by Seb Joseph | Sep 24, 2021 | Life Beyond the Cookie, Media, The Long Goodbye
One of the most economically significant trends in online advertising over the last decade has been the emergence of publishing’s middle class. THE BOTTOM LINE Marketers are working more closely with publishers to replace lost data as third-party cookies crumble. The...
by Seb Joseph | Sep 23, 2021 | Life Beyond the Cookie, Online Marketing, The Long Goodbye
Editor’s Note: This story is part of a 10-part series that examines life after the third-party cookie. Visit this interactive graphic outlining the full series here. The post The definitive Digiday guide to what’s in and out in the privacy conversation this year...
by Seb Joseph | Sep 22, 2021 | Media, Video Anywhere
Soccer seems about as far away from fans as it has ever been. If anything, it seems closer now to the richest clubs and most influential leagues given everything that has transpired over the last year-plus with the coronavirus pandemic and lockdowns. And yet those...
