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The Big Won: discover the best countries for creativity in 2018

The United States, United Kingdom and Germany were the top countries for creativity in 2018, according to The Big Won rankings.  The annual study analyses data from the world's major industry competitions – including D&AD, Cannes Lions, the Clios, The Drum Awards and...

The Big Won: world's most award-winning creatives revealed

BBDO New York's David Lubars and Greg Hahn, along with Sean Bryan and Eric Silver of McCann New York, have been named the most award-winning chief creative officers of 2018 in The Big Won rankings. The annual study analyses data from the world's major industry...

The Big Won: watch 2018's most award-winning ads

DDB Chicago's 'Exclusive the Rainbow' Super Bowl campaign for Skittles has been revealed has the most-awarded creative of 2018 in The Big Won rankings. The rankings, exclusively published by The Drum, show the most awarded campaigns and clients of the last year....

What marketing trends will shape China in 2019?

For The Drum magazine's February issue, we ask marketers in China which trends, innovations and strategies are set to play out in the country this year.   Loading... Nicky Wang, managing director, WE Red Bridge Firstly, services will become more personalized, backed...