by Sam Bradley | Feb 8, 2019 | Uncategorized
The United States, United Kingdom and Germany were the top countries for creativity in 2018, according to The Big Won rankings. The annual study analyses data from the world's major industry competitions – including D&AD, Cannes Lions, the Clios, The Drum Awards and...
by Sam Bradley | Feb 6, 2019 | Uncategorized
BBDO New York's David Lubars and Greg Hahn, along with Sean Bryan and Eric Silver of McCann New York, have been named the most award-winning chief creative officers of 2018 in The Big Won rankings. The annual study analyses data from the world's major industry...
by Sam Bradley | Feb 5, 2019 | Uncategorized
DDB Chicago's 'Exclusive the Rainbow' Super Bowl campaign for Skittles has been revealed has the most-awarded creative of 2018 in The Big Won rankings. The rankings, exclusively published by The Drum, show the most awarded campaigns and clients of the last year....
by Sam Bradley | Feb 2, 2019 | Uncategorized
For The Drum magazine's February issue, we head to China to find out from marketers there what lessons can be learned and what the year ahead holds in store for the world’s most populous country. Loading... Susana Tsui, group chief executive officer, Dentsu Aegis...
by Sam Bradley | Feb 1, 2019 | Uncategorized
For The Drum magazine's February issue, we ask marketers in China which trends, innovations and strategies are set to play out in the country this year. Loading... Nicky Wang, managing director, WE Red Bridge Firstly, services will become more personalized, backed...
