by Rosalyn Page | May 26, 2021 | COVID-19, digital marketing, ecommerce, omnichannel retailing, Social Media Marketing
The pandemic has accelerated the shift to online shopping, and with it has come innovative ways retailers and brands are connecting with consumers. Livestreaming is one of the growing new ways consumers can shop in real time while watching live videos.
by Rosalyn Page | May 20, 2021 | customer care, customer experience management, customer support, cx, Slack Technologies
Differentiated and personalised support is table stakes for companies, according to Slack VP of customer service, Ali Rayl, speaking at this week’s slack frontiers event. And some of the best examples of this kind of customer service are unique - not just to an...
by Rosalyn Page | May 20, 2021 | adtech, digital marketing, GRIN, marketing technology, martech, Oracle, salesforce, Social Media Marketing, sugarCRM, Taboola, Twilio
All the latest martech, customer and adtech news from Salesforce, Taboola, Oracle, Klaviyo, Salesforce, SugarCRM, Twilio, GRIN, ADA and Styra
by Rosalyn Page | May 18, 2021 | CMO to CEO, leadership, marketing careers
Nick Baker, former Triptech CEO, is set to take the reins of Reflections Holiday Parks from July, with a remit to continue to advance the holiday parks as a leading provider of home-grown caravan and camping experiences.
by Rosalyn Page | May 17, 2021 | COVID-19, customer engagement, customer loyalty programs, loyalty programs, market research
During the height of the Covid pandemic last year, some 87 per cent of consumers tended to remain with brands they knew, according to the 9th annual Australian customer loyalty and loyalty program research study, For Love or Money 2021.
