by Ravi Balakrishnan | Apr 24, 2019 | FYI, M&C Saatchi Indonesia, redBus
India-based bus ticketing platform redBus which recently expanded into Indonesia has given its business to M&C Saatchi. The agency’s mandate includes ATL, BTL, digital advertising and content The announcement: Following a multi-agency pitch, M&C Saatchi Indonesia has...
by Ravi Balakrishnan | Apr 24, 2019 | Coca-Cola, News, Ogilvy Thailand, Wisit Lumsiricharoenchoke
The new summer campaign for Coca-Cola created by Ogilvy Thailand is built around the insight that young Thais often don’t speak their minds for fear of disrupting relationships. The film chronicles several people in such situations: a girl who would rather do arts...
by Ravi Balakrishnan | Apr 24, 2019 | Google, How I got Here, Matthew Wigham, News
Education I grew up in South London in a small town called Wallington and depending on who I am talking to, I either say I am from Surrey or Croydon, as people have heard of both for very different reasons. I was educated at a tiny school called Collingwood Boys and...
by Ravi Balakrishnan | Apr 24, 2019 | Anita Yeong, FYI, Jourdan Tan, Magna Global, Omnicom Media Group Singapore
Omnicom Media Group has hired Anita Yeong as commercial director and promoted Jourdan Tan as head of performance. The appointment marks Yeong’s return to OMG Singapore after leaving five years ago to run Magna Global, the buying unit of IPG Mediabrands. Tan has been...
by Ravi Balakrishnan | Apr 23, 2019 | News, Red Bull, VMLY&R Vietnam
As part of its ‘Charge ahead into your dream’ campaign, Red Bull created a billboard that doubled up as floodlight to help young athletes in Saigon’s suburbs to continue playing after sundown. In a campaign conceived by VMLY&R, 2,475 Red Bull cans were recycled to...
