by Ravi Balakrishnan | Dec 20, 2019 | Features, Fuji Xerox, Susie Wong
Through the year, the role of chief marketing officers – especially global CMOs – has come in for a lot of questioning. What’s your take on the evolution of the role? “The traditional CMO was the creative storyteller or chief marketing communications person. The...
by Ravi Balakrishnan | Dec 20, 2019 | Features, Fuji Xerox, Susie Wong
Through the year, the role of chief marketing officers – especially global CMOs – has come in for a lot of questioning. What’s your take on the evolution of the role? “The traditional CMO was the creative storyteller or chief marketing communications person. The...
by Ravi Balakrishnan | Dec 20, 2019 | Features, Fuji Xerox, Susie Wong
Through the year, the role of chief marketing officers – especially global CMOs – has come in for a lot of questioning. What’s your take on the evolution of the role? “The traditional CMO was the creative storyteller or chief marketing communications person. The...
by Ravi Balakrishnan | Dec 19, 2019 | FYI, Havas Group India, Shobiz
Havas Group India has acquired Shobiz, an experiential specialist agency. This marks its third acquisition in the country this year after user experience specialist Think Design and digital agency Langoor. The Mumbai-headquartered Shobiz was founded in 1982, and...
by Ravi Balakrishnan | Dec 19, 2019 | FYI, Havas Group India, Shobiz
Havas Group India has acquired Shobiz, an experiential specialist agency. This marks its third acquisition in the country this year after user experience specialist Think Design and digital agency Langoor. The Mumbai-headquartered Shobiz was founded in 1982, and...
