by Peter Adams | Aug 3, 2021 | Uncategorized
Rolling out ahead of the key holiday season, the agreement grants the group's clients access to special perks such as a new incubator program.
by Peter Adams | Aug 3, 2021 | Uncategorized
On its earnings call, Omnicom said it would pursue acquisitions in areas like digital transformation, commerce and media — a tack competitors could follow.
by Peter Adams | Aug 3, 2021 | Uncategorized
The firm, which claims to track nearly 90% of digital ad spend, will apply machine learning and Google's FLoCs to keep tabs on unauthenticated traffic.
by Peter Adams | Aug 2, 2021 | Uncategorized
An effort aimed at empowering city youth includes a short film and playable basketball art installations in markets like New York.
by Peter Adams | Aug 2, 2021 | Uncategorized
Seasonal efforts from brands like OshKosh B'gosh focus on building confidence and deploying robust digital investments as concerns mount over the COVID-19 delta variant.
