by Marketing Dive - Latest News | Aug 17, 2018 | Uncategorized
When brands dedicate 15% or more of their media budgets to OOH, they have a 24% increase in brand trust and 106% increase in perception of brand quality.
by Marketing Dive - Latest News | Aug 17, 2018 | Uncategorized
Starbucks, McDonald's, Pepsi, Visa and more could see their promoted tweets and other ads lose impressions on the platform.
by Marketing Dive - Latest News | Aug 17, 2018 | Uncategorized
The event featured five screening rooms where invitees and people they met on the app could watch an HBO film tailored to their personal preferences.
by Marketing Dive - Latest News | Aug 17, 2018 | Uncategorized
P&G's male grooming line lets fans guide a marketing meeting, while eBay supports Akron, Ohio, artisans and a condom maker takes a progressive stance in this week's picks.
by Marketing Dive - Latest News | Aug 17, 2018 | Uncategorized
The rum brand has named the actor and comedian as its "chief party officer" for a campaign that includes TV, digital and social media elements.
