by Kristina Monllos | Jun 4, 2020 | Online Marketing
As protests of police brutality following the killing of George Floyd continue across the country, marketers are pressing pause on influencer campaigns. The choice to do so is an obvious one as social channels, which were blacked out on Tuesday, now mainly feature...
by Kristina Monllos | Jun 2, 2020 | Online Marketing
In recent years, the ad industry has put some more of a focus on diversity when it comes to hiring practices and promotions. But there’s still more to be done. As Black Lives Matter protests continue across the country, agencies and brands have to figure out how and...
by Kristina Monllos | Jun 1, 2020 | Digiday, marketingbriefing, Online Marketing
The coronavirus presented society with two intertwined crises: a health crisis and an economic crisis. On the first front, some companies scrambled to reorient supply chains to provide protective gear, like masks, or disinfectant. But for most companies, marketing...
by Kristina Monllos | May 29, 2020 | future of work, Online Marketing
The mental health toll of the new work from home reality has set in at agencies. Two-and-a-half months into remote work, some agency employees say that it’s now easier than ever to work longer hours than usual which can quickly lead to burnout. “We’re sitting in the...
by Kristina Monllos | May 28, 2020 | Online Marketing
Yesterday, Dallas, Texas-based Arm Candy opened its office up for the first time since March 16. For the independent media agency’s seven employees, going back into the office now that it’s available again is entirely optional. Five of the seven employees returned to...
