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Absolut goes live with the Global Selfie campaign at Changi

Absolut has partnered with JCDecaux Singapore to launch its first live social feed digital campaign. The campaign will run on the Digital Duty-Free Network across all four terminals at Singapore Changi Airport. The “Global Selfie” campaign to launch the limited...

IPG Mediabrands rolls Society and Ansible into Reprise

IPG Mediabrands has rolled its agencies, Society and Ansible, under the Reprise banner to create a new full-service global performance media marketing unit. The unified Reprise will continue to partner with and support UM and Initiative, the global media networks...