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Kevin Chesters: Let's all have an argument

“Stop arguing” “I don’t want to argue with you” “If we’re going to avoid an argument…” Arguments get a seriously bad rap. Almost from the moment we are old enough to speak we are discouraged from having them. We are taught they are negative things. We are encouraged...

Kevin Chesters: Let’s get back to having big conversations

I’ve had a bit of time on my hands recently (I quit my job). This has meant a lot of opportunity to read lots of articles about the current state of the advertising nation (I’ll leave it up to you to decide if that’s a treat or forfeit.)   It seems from the majority...

Bye Bye Binary: Why one model can never be the only model

Everything seems to be binary these days. Everywhere we look we seem to see the emergence of ever more polar extremes presented as the only true path to salvation. Are you a Brextremist or a Remoaner? A patriot or a traitor? Alt-right or left-wing mob? It’s either all...