by Kendra Clark | May 14, 2021 | Uncategorized
Marketers have only a small window of time in which to capture audience attention and drive meaningful engagement – before ad fatigue sets in and views and conversions drop off, according to exclusive new data from QuickFrame. Here’s what marketers need to know. Our...
by Kendra Clark | May 13, 2021 | Uncategorized
The pubs are open! In honor of this long-awaited moment, Guinness, the Irish beer so iconic that bartenders the world ‘round are taught how to correctly pull a pint, has today unveiled a campaign celebrating the pour we’ve all been waiting for. A lone pair of socks on...
by Kendra Clark | May 12, 2021 | Uncategorized
No, there isn’t a new Doritos rebrand, but there sure was a lot of confusion on social media. A concept design fired up the chatter and drove a massive amount of traffic to The Drum’s article about a legitimate Doritos rebrand in 2019. The farce, however, goes to show...
by Kendra Clark | May 11, 2021 | Uncategorized
In its first campaign since the brand was sold to private investors in April, Poland Spring, part of BlueTriton Brands (formerly Nestlé Waters North America), aims to further its sustainability goals and advance social good. Here’s the scoop. Inspired to take action...
by Kendra Clark | May 10, 2021 | Uncategorized
Ahead of the Tokyo Olympic games and a summer of a much-anticipated sporting revival, New Balance has enlisted a crew of millennial and gen Z stars to inspire audiences to seize every opportunity to chase their passions – preferably in their swaggy sneakers. “Patience...
