by Kayleigh Barber | Nov 8, 2019 | Media
These days, if publishers had to choose an algorithm to rely on, better Google than Facebook. Take Delish, a social-first food publication born in 2015 at the height of the Facebook traffic gold rush. Delish quickly built a sizable audience — it peaked at 25...
by Kayleigh Barber | Nov 7, 2019 | Media
Slate is now making half of its overall revenue from podcast advertising, with total downloads up 39% this year following a 78% increase last year. That’s made Slate a relatively large player in the podcast arena, while its site stayed modest in the range of 15...
by Kayleigh Barber | Nov 5, 2019 | Media
Subscription models come in all flavors — hard paywalls, meters, memberships and even “micro-memberships.” That’s the route being tested by Hearst’s Esquire, which has built a $17.99 annual membership program around politics writer Charles Pierce, who has written for...
by Kayleigh Barber | Nov 4, 2019 | Media
In the span of two days, sports and culture site Deadspin lost its entire editorial staff and a $1 million ad campaign with Farmers Insurance. Now, parent company G/O Media is left to pick up the pieces. The question comes down to this: Can G/O Media remake Deadspin...
by Kayleigh Barber | Oct 31, 2019 | Media
As a counter to the wave of unionization that’s shaking the media industry right now, “permalancers,” or long-term freelancers that don’t have employee benefits, have been working alongside full-time staffers, often doing the same amount of work as their counterparts...
