by Katie Deighton | May 25, 2019 | Uncategorized
Lyft has jettisoned the role of chief marketing officer following the departure of incumbent Joy Howard, who has left the business after eight months in the job. Howard, who was previously the chief marketing officer of Sonos, has left for a job promoting digital...
by Katie Deighton | May 24, 2019 | Uncategorized
Facebook has revealed the extent of its changes to content moderation. Yet despite qualms regarding overzealous censorship, advertisers are largely unmoved by the news – for once, it was not for their benefit. The release of Facebook’s latest Community Standards...
by Katie Deighton | May 23, 2019 | Uncategorized
Streetwear publication Highsnobiety has rolled out an exclusive e-commerce platform, but it won’t be open to any advertiser: the company’s chief executive envisages a client list as meticulously curated as the products it sells. Highsnobiety began life as David...
by Katie Deighton | May 22, 2019 | Uncategorized
Fullscreen Media’s Pete Stein has been named global chief executive of Huge, replacing incumbent Michael Koziol who has resigned after six years with the company. According to an IPG statement, Koziol is leaving ‘to focus on private equity ventures in media and...
by Katie Deighton | May 21, 2019 | Uncategorized
Shell has begun to diversify its media plan in order to reach a car-owning population now dominated by millennials. To move quickly with this maturing audience, it’s built a model that prizes the strategic expertise of its agencies as much as the knowledge of its...
