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Direct mail posts lockdown resurgence, says Royal Mail

Direct mail has delivered a timely lockdown boost to the Royal Mail as it reports skyrocketing levels of engagement levels while people stuck at home rediscover the merits of physical mail. The postal provider’s own research found that consumers engaged with 96% of...

Diageo launches 10-year sustainability action plan

Johnnie Walker, Smirnoff and Guinness owner Diageo has set out 25 goals in its ‘Society 2030: Spirit of Progress’ plan as part of its ‘Decade of Action’ as it aims to achieve sustainable development targets set by the United Nations. Diageo’s efforts will be focussed...

BuzzFeed acquires HuffPost to form digital media titan

Digital news and lifestyle platform BuzzFeed has swallowed up the HuffPost news aggregator and blog for an undisclosed price to create an online media colossus. The all-share deal will enable both firms to streamline operations by sharing content and doubling up on...