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Heineken teams up with Formula E as official partner

Heineken has agreed a five-year partnership with the Formula E championship which will see the brewer become an official beer and cider partner for the electric street racing event. Commencing this season, the tie-up will see Heineken granted pouring, activation and...

UK broadcasters join forces to demand greater online prominence

Britain’s public service broadcasters have joined forces to demand that US technology giants facilitate easy online access for their audiences, amidst continued erosion of national boundaries, by penning a joint plea for prominence in a letter to the guardian. ITV...

Pantene urges Japanese jobseekers to let down their hair

Pantene is encouraging Japanese women to let down their hair while job-hunting as part of a new campaign designed to stimulate discussion about the expectation of many employers for women to adopt the same hairstyle. ‘#Freedom in Job-Hunting’ was borne out of a survey...

GoCompare pioneers automated energy switching service

GoCompare is tackling consumer inertia in the energy market head-on with the launch of a new automatic switching service which will migrate customers to the best deals available as and when they become available. Weflip will be powered by GoCompares own Energylinx...