by John Glenday | Feb 21, 2019 | Uncategorized
Gamble Aware has put its chips down with the largest ever national public health campaign for safer gambling, harnessing humour to reach out to problem gamblers who are often harbouring ‘Bet Regret’. Devised by M&C Saatchi, the promotional push seeks to reach young...
by John Glenday | Feb 19, 2019 | Uncategorized
John Lewis has earmarked a further six startups for its experiential retail accelerator after whittling down a 160-strong list of hopefuls. The finalists include Seloy Live, a Finnish firm specialising in transforming shop windows into interactive displays; Oriient,...
by John Glenday | Feb 19, 2019 | Uncategorized
John Lewis has earmarked a further six startups for its experiential retail accelerator after whittling down a 160-strong list of hopefuls. The finalists include Seloy Live, a Finnish firm specialising in transforming shop windows into interactive displays; Oriient,...
by John Glenday | Feb 19, 2019 | Uncategorized
Vehicle brand Audi UK has confirmed its appointment of BBH and IBM iX to create a new digital brand experience for customers following a competitive pitch. Both partners were asked to demonstrate a new vision for the long-running ‘Vorsprung durch Technik’ strapline...
by John Glenday | Feb 19, 2019 | Uncategorized
Irish whiskey brand Jameson has appointed brand experience agency Jack Morton as its worldwide experiential agency partner with immediate effect following a competitive pitch. This marks the first occasion in which the Pernod Ricard-owned brand has turned to an...
