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ASA pulls the plug on misleading Dyson TV ad

The Advertising Standards Authority (ASA) has shown that it is not a fan of Dyson’s latest TV advert, after banning its for suggesting that its air conditioner was cordless. At issue was an advert for the Dyson pure Hot and Cool Fan which was depicted without a...

Mini goes all-electric with real-time digital OOH reveal

British motoring brand Mini has joined the electric car revolution with the reveal of Mini Electric, the first all-electric vehicle to be produced by the famous manufacturer. The multi-channel UK launch sees the instantly recognisable car represented via nothing more...