by jim cooper | Oct 22, 2020 | ANA2020, Online Marketing
Under one of the more dramatic session titles of this year’s virtual ANA Masters of Marketing conference — Turning Mayhem into Momentum — Michelle Peluso, svp of digital sales and CMO at IBM, on Wednesday underscored the need to link technology platforms like...
by jim cooper | Oct 17, 2020 | Media
As Digiday Media continues to focus on the growth of our products and brands, the company believes it’s even more critical to prioritize the growth of our people. We wanted to share a list of important recent promotions and recognize some of the team helping to...
by jim cooper | Oct 12, 2020 | Media
When Google announced in November last year it would limit targeting capabilities for political advertisers, the restrictions were deemed “harsh” and “severe.” The New York Times proclaimed, “Google Policy Change Upends Online Plans for 2020 Campaigns.” Google’s...
by jim cooper | Sep 29, 2020 | deepdive-dmbs0920, Media
This year, the now infamous 2020, has been nothing short of unexpected. Many of us are finding fewer and fewer moments to take a break and reflect, especially when it comes to our work in the increasingly complex and evolving media business. But that’s exactly when it...
by jim cooper | Sep 14, 2020 | deepdive-dbs0920, Online Marketing
The coronavirus crisis upended the world for brands and marketers, but as it turned out, the pandemic only marked the beginning of a wave of technological and social changes that would sweep the nation. A summer of protests ignited calls for change from the street to...
