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Santander marketing veteran Keith Moor departs for Camelot

Santander’s chief marketing officer Keith Moor has departed the bank for National Lottery operator Camelot to take on the same role. Moor has spent the past 24 years at Santander, holding various marketing positions including leading its marketing comms, planning and...

Volvo launches first marketing push for Malaysian market

Volvo has launched its first advertising campaign specifically targeting the Malaysian market. The ‘Drive-In Movies’ campaign from Grey Malaysia was created for the launch of the car marque’s new XC40 range. The two films tell the personal stories of two of Malaysia’s...

WPP’s Q1: sales down 2.8% after blue-chip client losses in US

WPP announced its earnings results for the first quarter of 2019, revealing a like-for-like sales decline of 2.8%. Chief executive Mark Read said the performance was “anticipated” on the back of “certain significant client losses in 2018, in particular in the United...