by IDG Online Staff | Oct 28, 2020 | Insurance, insurance industry, marketing solutions
?The COVID-19 crisis has led to significant changes in customer behaviour across many industries, and there is a high likelihood these changes will last well into the future. But for many Australians, COVID-19 is just the latest in a series of crises that have...
by IDG Online Staff | Oct 6, 2020 | Uncategorized
Data integration is a key part of how marketers are able to see an ROI, and how they can drive more intelligence to know where to spend and where to communicate with customers, either down to a one-to-one level or to the personas they’re seeking to target. Here are 5...
by IDG Online Staff | Oct 6, 2020 | Uncategorized
In the middle of a pandemic, being agile to protect the needs of customers and community is the new normal for organisations. Especially in the high-risk environments of hospitals and healthcare.
by IDG Online Staff | Aug 12, 2020 | Uncategorized
?Successful marketing is always challenging but under Covid-19 those challenges have increased exponentially. Many marketing budgets have shrunk or disappeared, channels such as events and conferences have moved online, and so has consumer purchasing. The NAB Online...
by IDG Online Staff | Jul 17, 2020 | Uncategorized
In 2019, BUSSQ Super engaged with Triggerfish to build an online join process - “?Choose?”. The member onboarding project uses data from Microsoft Dynamics CRM, integrated with Sitecore Experience Cloud and Sitecore Marketing Automation to sign up members in less than...
