by Doug Brodman | May 12, 2022 | Uncategorized
Consumers are spending more time on Twitter to catch highlights from TV, creating an incremental opportunity for video ads and deeper brand engagement.
by Doug Brodman | May 26, 2021 | Uncategorized
People are increasingly turning to social media both to watch videos and to stay up to date with what’s happening.
by Doug Brodman | Aug 12, 2020 | Uncategorized
As more viewers find new ways to connect with brands and each other through culturally relevant content on social media—whether it's the Michael Jordan documentary "The Last Dance," the NFL Draft or Global Citizen’s ?Together At Home—marketers need to quickly change...
by Doug Brodman | May 28, 2020 | Uncategorized
Each year around this time, digital publishers and tech platforms typically announce their content plans for the year ahead. These annual upfront and NewFront pitches are a bid to partner more closely with agencies and advertisers to reassemble audiences across the...