The findings suggest that inventory previously available only through premium publishers showed up on exchanges as marketing budgets have been cut during the pandemic.
The Kellogg brand has expanded an old concept to recognize that most kids will experience additional anxieties related to the coronavirus pandemic.
The company has seen sales jump and a younger audience come to the category during the pandemic, spurring a big advertising push.
Promoting itself as "junk food without the junk," the pea-based snack takes aim at competitors like Cheetos in a provocative effort titled "Hey Chester..."
With in-person experiential marketing out of favor because of the pandemic, the Anheuser-Busch brand is bringing a memorable lifestyle experience into people's homes.