by Dean Carroll | Dec 9, 2019 | FYI, mastercard, McCann, Singapore
A series of films claiming to show the protection afforded to Mastercard customers has been created by McCann Worldgroup Singapore. Each of the ads include Mastercard’s newly launched “sonic branding”. The campaign will run in four different languages, across five...
by Dean Carroll | Dec 9, 2019 | dentsu X India, Divya Karani, News, State of the Industry
Many people suggest the media and marketing industry is in transition at best and managed decline at worst – but what’s your view on the trajectory and how fast the industry is changing? “Continuous, compressed and faster disruption is par for the course. The...
by Dean Carroll | Dec 5, 2019 | FYI, Publicis, Sri Lanka
There has been a changing of the guard at Publicis Groupe in Sri Lanka, with Sanjay Chaudhari replacing Arosha Perera as chief executive officer. The outgoing Perera said: “I’m moving on to explore things that I have always wanted to, but just never had the time to...
by Dean Carroll | Dec 4, 2019 | conny braams, FYI, UNILEVER
Unilever has announced some changes to its global leadership team including the appointment of the company’s first chief digital and marketing officer in Conny Braams. She was previously executive vice-president of Unilever Middle Europe. Speaking about the...
by Dean Carroll | Dec 4, 2019 | conny braams, FYI, UNILEVER
Unilever has announced some changes to its global leadership team including the appointment of the company’s first chief digital and marketing officer in Conny Braams. She was previously executive vice-president of Unilever Middle Europe. Speaking about the...