by Christine Powis | Sep 17, 2021 | brand engagement, CMO role, Gen Z, marketing careers, marketing leadership, Year13
A $10 million investment in Year13 has triggered a content, technology and executive recruitment spree by the edtech and youth digital engagement platform player.
by Christine Powis | Sep 16, 2021 | digital marketing, HootSuite, hootsuite university, social media management, Social Media Marketing, social media monitoring, social media platforms, university of sydney
With a view of only four out of 36 official social channels, the University of Sydney’s corporate communications team found it impossible to coordinate messaging, content, or measurement and reporting - let alone work strategically with its eight faculty comms teams.
by Christine Powis | Sep 16, 2021 | leadership, Leadership and Management, Leadership strategies, mentoring, mentoring tips
Discovering mentors was “life-changing” for Nick Bell, an AFR young rich-listed entrepreneur whose now more than 1000 employees in seven digital agencies are spread across 12 offices in eight countries.
by Christine Powis | Sep 9, 2021 | CMO role, ecommerce, marketing careers, marketing leadership, startups
Little Birdie, a new homepage for online shopping, has appointed ex-Uber marketer, David Jennings, as its CMO and Kogan.com’s former deputy CFO Joanne Smith as CFO.
by Christine Powis | Sep 9, 2021 | advertising campaign, Digital Out of Home, DOOH, media buying, Neuroscience, OOH, out-of-home advertising, Outdoor Media Association
Outdoor Media Australia (OMA) and its research partner, Neuro-Insight, are claiming to have found the holy grail of outdoor advertising in world-first results launched jointly today.
