by Charlotte McEleny | Apr 3, 2020 | Uncategorized
Chinese e-commerce giant JD.com has reinvented clubbing for the coronavirus lockdown, live streaming it to people’s living rooms and delivering them alcohol from their favourite brands. China has recently lifted its lockdown but the success of the project is leading...
by Charlotte McEleny | Apr 1, 2020 | Uncategorized
JCDecaux in Australia has launched a campaign across its network to thank essential workers who are supporting Covid-19, as well as campaigns supporting local business and building awareness of mental health issues. The out-of-home (OOH) media specialist used its own...
by Charlotte McEleny | Mar 25, 2020 | Uncategorized
Two major players in Singapore’s out-of-home (OOH) landscape have come together to create the ‘Twin Titans’ package, to give advertisers access to both businesses advertising real estate in one place during the coronavirus outbreak. Across the world countries are...
by Charlotte McEleny | Mar 24, 2020 | Uncategorized
The social and economic reality of the global coronavirus (Covid-19) pandemic is only starting to really hit home for many but over the weekend China started to lift its social restrictions as the number of new locally transmitted cases slowed. It is still early days,...
by Charlotte McEleny | Mar 23, 2020 | Advertising
The combination of hotpot and L’Oreal isn’t an obvious partnership but once the makeup brand discovered the steamy food was the ultimate beauty stress test, it was an obvious link for its long-wear makeup range. This weekend saw the positive news that China, one of...
