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The benefits of Search Synergy: a combined SEO and PPC strategy

Today’s search landscape is more saturated than ever, so what are the best ways to compete in such a busy online space? We all know that having a thorough SEO and PPC strategy is essential, but if your strategies aren’t synergised, you could be losing out on benefits....

Payment solutions during the pandemic: how are people paying?

The way that people pay, whether in-store or online, has changed dramatically over the years. Gone are the times when cash paid for everything as, now, there are so many other things for consumers to consider when deciding how they use their hard-earned money such as...